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An Authentic Italian Summer Experience
Stepping into Grand Hotel Miramare in Santa Margherita Ligure feels like stepping into the heart of Italy. Here, guests don’t just visit; they become part of the Italian story.
Andrea Fustinoni and his family, who have lovingly managed “the Mira” since 1945, ensure that every visitor leaves with a touch of Italian spirit. This isn’t simply a hotel—it’s a place that celebrates estate italiana, the Italian summer, in every charming corner, from its art nouveau facade to its enviable private beach.
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Classic Riviera Glamour with a Personal Touch
The moment you arrive, the Miramare’s retro-chic style transports you to the glamorous era of Italy’s Riviera. The architecture, with its grand art nouveau flair, evokes a timeless elegance. I found myself captivated by the curving lines of the 1970s-style pool, a nod to vintage aesthetics that you just don’t find in most places. The private beach offers a rare tranquility—especially in Santa Margherita, which has transformed from a humble fishing village into a jet-set marina without losing its charm. Lounging here feels almost cinematic; it’s the kind of setting that makes you feel like a character in your own Riviera escape.
An Italian Day from Sunrise to Sunset
Mornings here are more than just a routine—they’re a celebration. Starting the day with a coffee on the terrace as the sea glistens in the early light made me feel like I was part of the landscape. From there, the day unfolds effortlessly. Fresh vongole at the beachside restaurant followed by a sunset spritz became a ritual I eagerly anticipated. And, of course, there’s the elegant evening tradition of dressing for dinner, which is something I found delightfully old-fashioned in the best way. Exploring the Riviera on a Vespa or by boat added an adventurous touch to the stay; you truly get a feel for Italian life, right down to the meticulous guidance from the concierge on everything from shopping to sightseeing.
Where History Meets Glamour
There’s something exhilarating about staying in a place with such a storied past. Imagine, Prince Rainier of Monaco once walked these halls; Vivien Leigh and Laurence Olivier spent their honeymoon here. I couldn’t help but feel the weight of that history as I strolled the terrace. Even the great Guglielmo Marconi broadcasted from this very spot. And Sophia Loren—a style icon if ever there was one—also found herself charmed by the Miramare. Being in a place where such figures have stayed, you feel connected to a legacy that’s quintessentially Italian.
A Unique Touch of Art and Luxury
One of the hotel’s hidden gems is the private art collection curated by the Fustinoni family. Each piece adds a layer of depth to the experience, making it feel as if you’re staying in a cultural haven as much as a luxury hotel. It’s these personal touches that make the Miramare stand out—you’re not just in any grand hotel; you’re in a space that feels as though it was crafted for those who truly appreciate Italian elegance.
Getting Here and Making the Most of Your Stay
Santa Margherita Ligure sits a bit north of Portofino, conveniently located 40 kilometers from Genoa Airport. With 72 beautifully designed rooms and suites, there’s something for every guest seeking a refined yet comfortable experience. The dining options won me over—Vistamare offers Italian and international fare with a sophistication that makes each meal feel special, while the beach and poolside restaurants have that relaxed charm perfect for a day by the sea. With two bars, you’re never far from an evening aperitivo to toast to the day.
Saying Goodbye to the Italian Dream
Grand Hotel Miramare doesn’t just deliver a stay; it offers a genuine slice of la dolce vita. Each moment spent here makes you feel as though you’re part of something uniquely Italian. And as I said my goodbyes, I couldn’t help but feel a bit more Italian myself—a sentiment that seems to linger long after the journey home.
